Developing a Quality Policy is central to the adoption of standards for delivery of a company’s services or products. Small business tends to neglect a very important part of growth and scaling, quality standards. To be successful, all businesses need to focus on the quality standards of goods and services delivered from the company. The International …
Sales Promotion is a promotion marketing technique designed to generate measurable results for a product or service over a short period of time. Marketers create annual marketing plans that include such marketing staples as advertising andpublic relations initiatives. They also sometimes create Sales Promotion initiatives. These are special promotional activities designed to heighten sales during …
Small businesses must elevate “quality” in the delivery of products and services to create the customer loyalty that ensures long term success. Just like large businesses, small businesses are in “business” to make money. To be successful, all businesses need to focus on the quality standards of goods and services from the company. Just as …
